Privacy Policy
This policy explains what personal information General Birchmark collects when you visit or buy from generalbirchmark.store, how it is used, and the choices you have. Last updated 31 August 2026.
Information we collect
Information you give us. When you place an order we collect your name, billing and shipping address, email address, phone number if you provide one, and payment confirmation details. We do not receive or store your full card number — payments are processed by our payment provider.
Information collected automatically. When you browse the store we receive your device and browser type, IP address, referring page, time zone, and the pages you view. This is collected through cookies and similar technologies.
Information you choose to share. If you subscribe to our emails or contact us, we keep the email address and the content of your message.
How we use it
- To process, fulfil and deliver your order, and to communicate with you about it.
- To handle returns, refunds and customer service enquiries.
- To screen orders for fraud or risk.
- To send marketing emails, where you have asked to receive them.
- To understand how the store is used so we can improve it.
Sharing
We share personal information with service providers who help us run the store: our ecommerce platform, payment processors, shipping carriers, and email and analytics providers. They may only use it to perform services for us. We may also disclose information where required by law, or in connection with a sale or reorganisation of the business.
We do not sell your personal information.
International transfers
Our service providers may process information outside your country of residence, including in the United States. Where required, transfers are made under appropriate safeguards such as standard contractual clauses.
Retention
Order records are kept for as long as needed to fulfil the order and to meet legal, tax and accounting obligations. Marketing contacts are kept until you unsubscribe.
Your rights
Depending on where you live, you may have the right to access, correct, delete or receive a copy of your personal information, to object to or restrict certain processing, and to withdraw consent. California residents have rights under the CCPA/CPRA, including the right to know, delete, correct, and to opt out of sale or sharing — we do not sell or share personal information as those terms are defined. You will not be discriminated against for exercising any of these rights.
To make a request, email contact@generalbirchmark.store. We may need to verify your identity before acting.
Cookies
We use cookies that are necessary for the store to work, such as keeping items in your bag, plus analytics cookies that help us understand usage. You can control cookies through your browser settings; disabling necessary cookies may stop parts of the store working.
Children
This store is not directed at children and we do not knowingly collect personal information from anyone under 16.
Changes
We will update this policy when our practices change and will revise the date above.
Contact
General Birchmark, 7608 McMullen Way, Sacramento, CA 95828, United States. Email contact@generalbirchmark.store.